GarmaGuard is a natural disinfectant for clothing, founded by Bianca and Peter Badawy, whose start date remains unknown. As of September 2023, the company boasts a net worth of $800,000, with an impressive $500,000 in annual revenue.
On October 16, 2020, the Badawy siblings pitched GarmaGuard on Season 12 of Shark Tank USA, seeking $200,000 for a 10% equity share, valuing the company at $1 million. However, the Sharks declined to invest, believing the founders didn’t require funding.
GarmaGuard’s founders, Bianca and Peter Badawy, have requested $100,000 for 10% equity, estimating the company’s net worth at $0.7 million.
The product has garnered popularity due to its effectiveness in removing odour-causing bacteria from garments and fabrics. It utilizes citric acid as a primary ingredient, known for its antibacterial properties.
The Badawy siblings were inspired to create GarmaGuard after struggling to maintain cleanliness while juggling their professions as a nurse and police detective, respectively. The product’s success has been attributed to its natural and healthy approach to disinfection, eschewing harmful chemicals.
Despite not securing a deal on Shark Tank, GarmaGuard has thrived, with over $476,000 in lifetime sales within 18 months of availability. It continues to receive rave reviews for its effectiveness in removing odours and bacteria from various surfaces.
Moving forward, GarmaGuard remains dedicated to its mission of providing a safe and effective solution for maintaining cleanliness in households and workplaces alike. With a commitment to natural ingredients and innovative solutions, the company is poised for continued success in the future.
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They run many advertising campaigns that are tied to sports, and this is one of the most popular ones. Aside from working with Sanford Mixed Martial Arts, GarmaGuard also collaborates with the Minnesota Vikings’ football cornerback Parry Nickerson, who plays for Sanford Mixed Martial Arts.
During an episode of “Shark Tank”, Pete and Bianca stated that since the EPA had not approved GarmaGuard, they were unable to make any guarantees about the effectiveness of the product in terms of the destruction of germs and viruses. It is possible that these permissions are still being processed since neither the package nor the marketing has been changed.
To advertise this product properly, it needs to make claims about the product’s ability to prevent the spread of germs in the advertisement. In the packaging, it is described as a natural product that is safe to use on fabrics and can remove odours.
It was with disappointment that Kevin O’Leary voiced his disappointment about the two of them not being able to “put an X over a tiny COVID bacteria on the label of a GarmaGuard bottle.” The company does not make any claims about the product’s effectiveness against COVID-19, so it is unlikely they could demonstrate its effectiveness.
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The goods are still purchased by a large number of people despite this. Walmart provides the product for purchase online, but it can be difficult to find in stock due to its high demand. HSN broadcasted a live sales program that highlighted the benefits of GarmaGuard in the year 2021. It is available on the company’s website as well as Amazon’s marketplace for purchase as individual units or in packs of up to twelve units.
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